Wisconsin State Fair

Get ready to be transported back in time with our nostalgic TV campaign for the 2024 Wisconsin State Fair, aptly titled "Feeling Good." This 1970s-themed film follows the whimsical day-in-the-life journey of a diehard State Fair fan as he revels in the sights, sounds, and tastes of the states historic fair.

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A Feel-Good Anthem
Set to a custom written soundtrack of timeless '70s vibes, "Feeling Good" is a celebration of joy, community, and the simple pleasures of life. The campaign aims to evoke a sense of nostalgia while highlighting the enduring magic of the Wisconsin State Fair, inviting both longtime attendees and newcomers to create new memories.