Snapchat has been around since 2011 and is consistently adding new features and updates to entice and engage users. However, many brands are still weary of using the platform for advertising and promotion.

Snapchat generates 10 billion+ daily video views and reaches 41%...

In September, our social media specialist, Amanda, attended the Social Media Success Summit (SMSS) presented by Social Media Examiner. SMSS is a four-week summit with live social media sessions from the world's top social media authorities, authors and practitioners. T...

On Tuesday, Instagram came out with Instagram Stories, a feature suspiciously similar to Snapchat that lets Instagram users share photos and videos that appear in a slideshow format and disappear after 24 hours. Like Snapchat, users are able to type, draw and use emoji...

We recently created a z2 Pinterest page to showcase our client work and share industry-specific ideas and inspiration. You can meet the whole z2 family, check out our creative space and fitness center, and see what we do for fun.

We also wanted to create...

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