Avidity Science is a leader in water purification systems and equipment for scientific and healthcare facilities. Since 1969, it has built a leadership position in the laboratory research market.

 

In the midst of a company reorganization to strengthen its global reach, z2 partnered with Avidity to develop an impactful brand identity that balanced approachability and expertise. Deliverables of the new brand included:

    • Branding

    • New logo

    • Strategic color palette

    • Printed sales & marketing materials

    • Video series

    • Creative messaging

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z2 CREATIVE CENTER

W238 N1645 Rockwood Drive
Unit A
Waukesha, WI 53188

 

info@z2marketing.com

262 523 3900

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